360 DIGITAL CONTENT MARKETING & ADVERTISING COMPANY SERVING BRANDS SINCE 2002
02. 12. 2019
On the morning of Black Friday, our year-round best deals and shopping magazine, HelloBlackFriday.hu is not only came first in the Black Friday deal sites competition, but also ahead of all major online retailers in organic search results.

 

We’ve been operating HelloBlackFriday.hu for 3 years, which is partly an organic continuation of our former DotcommerceDay (Internet Shopping Day) - more specifically its best deal aggregator website - and partly a 365-day online shopping and deal magazin.  MPL (the courier branch of Hungarian Post) is the main sponsor of the portal in November, just like in previous years, which promotes PostPoint (pick-up points) service to facilitate taking delivery of the ordered goods.

“Black Friday” is one of the most searched terms on Google every year (for example, most searches were registered by Google.hu for this term in 2017), so it’s no wonder that search engine optimizers’ biggest challenge is to get to the first position.

On the morning of Black Friday, November 29, 2019, the following was the order of results on Google.hu – it has been viewed in an incognito (private) window so previous custom searches would not affect the general list:

  1. HelloBlackFriday
  2. Alza
  3. Black.friday.hu
  4. Mall.hu
  5. MediaMarkt
  6. Notino
  7. eMAG
  8. eDigital
  9. Wikipedia
  10. Blackfriday.hu

Link: www.helloblackfriday.hu

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KATA Founder / Non executive director